R. Kelly's 'When A Woman Loves': We got an exclusive sneak peek at his cool new video

kelly-woman-lovesR. Kelly’s new single “When A Woman Loves” has a classic throwback vibe unlike most anything in his recent catalog. Such a song requires a very different video treatment than, say, the goofy green-screen adventure that was Kelly’s “Echo.” And after getting an exclusive early look today at the clip that Jeremy Rall and Kelly directed for “When A Woman Loves,” I can tell you that this is indeed not your typical Kells music video.

The video, which is set for an online premiere this coming Monday, was shot entirely in black and white. The camera first rests on a single vintage microphone, then pans wider to show Kelly in a dapper suit, a neat goatee, and blocky eyeglasses. He stands alone on a stage set in front of a short flight of stairs, looking every bit like a modern-day Sam Cooke. (You might also be reminded of Maxwell’s “Fistful of Tears” video from this spring.)

The camera lingers on assorted retro amps and studio equipment as Kelly sings, occasionally cutting away from the main stage performance to show him seated in a car or behind a desk while dressed in a couple of other natty old-school outfits. Around the 3:00 mark, we cut to an all-white room where Kelly is surrounded by dozens of microphones in a press conference-like arrangement. The camera slowly revolves around him, switching at times to an overhead view, while Kelly takes off his jacket for the song’s emotional high point.

The overall visual effect is very cool. According to his label, Kelly drew on memories of his mother’s favorite singers, from Cooke to Marvin Gaye, when planning out this video, and it shows.

Looking forward to seeing the “When A Woman Loves” clip next week? Let us know in the comments.

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Taylor Swift tells EW about new album ‘Speak Now’: ‘I’ve covered every emotion I’ve felt in the last two years.’
What’s the ultimate song of summer 2010? Vote in our official poll
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Comments (24 total) Add your comment
Page: 1 2
  • TheOne1

    Cool! Can’t wait!

  • Adwina Lambert

    will he piss on an underage gurl too? tee-hee!

    • ronnie

      Shut up! You’re just jealous that you weren’t the girl! Give Kelly his props and let the past stay were it needs to stay!

  • KMiller

    I heard this song on the radio while driving the other day. It really had an old school feel to it. His vocals were great. Looking forward to the video.

    • Daisy

      Is that really all there is to it because that’d be flbaberagtsnig.

  • Aliyu

    It’s realy amazing

  • RKELLY KING

    Yeah great song =)Kels the KING!

  • Darla

    This song is so reminiscent of Jackie Wilson’s “To Be Loved”. It has a beautiful arrangement, and Robert KILLED it during the song’s climax (and in between there too).

  • OBI

    Irrespective of all the controversy surrounding R.Kelly, he has proved to be a musical genius. The song is first class. No one could have pulled it off the way he did. His vocals are exhilarating.he really blew my skirts

  • edith mboloko

    j’aime beaucoup cette chanson parce qu’elle valorise ce que je suis.

  • exauce

    j(aime ça

  • Jake Richardson

    Thank You R.Kelly, for going back to your ” Roots” you are the paypiper of R&B, it is a Excellent song & Video , it brings tears to my eyes with so much emotion and feeling , looking forward for the CD to come out.

  • MUSTYLALA

    KELL`S IS THE BOMB.

  • MUSTYLALA

    KELL`S THEY BOST MY KIDNEY. HAILINGS TO ALL UNIBEN ALUMNIA

    • Dario

      LOVE them all!!! I may try to order one or two prints from August’s belly shots (if psloibse) to do a little collage .is that something I could do? A collage on a large print with his and her belly pics?Also, you have done TWO family photo shoots and MANY MANY more to come silly gural! Love ya and you are AMAZING!!!!!

  • Crystal

    Get it Robert.
    Song sent chills down my
    back!!

  • vante

    Yup yup

  • zephora

    this song is the best

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