Remember the days when an artist recorded an album, and then released that album in a store so that people could buy and hear that album?
Those days are long gone. In 2013, Jay-Z is rewriting the book on releases, dropping his new Magna Carta Holy Grail with only a few weeks notice and putting it out through a deal with Samsung that will allow Samsung phone owners to download an app and hear it all for free a full three days before it actually goes on sale.
And rather than simply announce, “Here are the various song titles, guests, and collaborators who may be appearing on my new, ridiculously-named album,” Jigga decided to send his fans on a scavenger hunt through Brooklyn on Saturday in order to unlock his 12th solo album’s tracklist.
The clues led to a series of binders that revealed all of the songs on Magna Carta Holy Grail, though none of the guests or production notes were included. The fan who found the binder was kind enough to record a quick video of the binder, which you can watch below:
In case those names flew by too fast, here is the official Magna Carta Holy Grail track list.
1. “Picasso Baby”
4. “Tom Ford”
5. “Beach Is Better”
9. “Part II (On The Run)”
11. “La Familia”
12. “Jay-Z Blue”
13. “Nickles & Dimes”
As you can see in the video, there are a few extra pages in the binder with some redacted text—could those be bonus tracks? Production notes? Secret Illuminati codes?
It’s unclear, though now that the Magna Carta Holy Grail app is available, more clues have surfaced, including the lyrics for a track called “Holy Grail,” which features a guest appearance by Jay’s summer tourmate Justin Timberlake.
“Holy Grail” didn’t show up on the track list binders, but it’s probably one of the pages that has all that blacked out text. Plus, “Holy Grail” is the track that interpolates Nirvana’s “Smells Like Teen Spirit,” which proves Courtney Love right for once.
Have you bought a Galaxy II just so you can hear the new Jay-Z album first? Will the hype around Magna Carta Holy Grail make everybody forget about the fact that Yeezus came out last week? Let us know in the comments.