For a lot of hip-hop fans, Tupac Shakur never really died.
Some legitimately believed that, like Elvis before him, Shakur actually faked his own death to duck out of the spotlight. For others, tracks like “California Love” and “I Get Around” simply lend him a less literal kind of immortality.
Of course, that was before the man himself “materialized” on stage at the closing night of the first weekend of the Coachella Valley Music & Arts Festival and stole the entire Coachella conversation. “Tupac hologram” almost instantly became one of the most-searched phrases on the Internet, and now more information is emerging about the exceptionally weird technological trick pulled off by headliners Dr. Dre and Snoop Dogg.
According to The Wall Street Journal, the hologram was crafted by the Digital Domain Media Group, the visual effects house co-founded by James Cameron and responsible for cutting-edge film tricks in movies like Titanic, Tron: Legacy, the Transformers series, Real Steel, and The Curious Case of Benjamin Button. READ FULL STORY