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Tag: South By Southwest (1-3 of 3)

Justin Bieber surprises with SXSW performance

Justin Bieber has kicked off the music portion of South by Southwest before the real program begins.

The 20-year-old pop star surprised a small crowd at Banger’s Sausage House & Beer Garden in Austin, Texas, on Sunday night.

Audience member Ashley Gregg said Monday that Bieber performed two songs, dedicating “Boyfriend” to ex-girlfriend Selena Gomez, who was backstage.

“This goes out to my baby girl,” Bieber told a crowd of about 100 people.

The bar was hosting an event for Bieber’s manager, Scooter Braun. Surprise performers included Bieber and boy band The Wanted. Cody Simpson, Dan + Shay, Tori Kelly, and Rixton, who are among Braun’s clients, also performed.

The music portion of SXSW, which will feature Lady Gaga, Coldplay, Willie Nelson, and Kendrick Lamar, starts Tuesday.

SXSW 2014: Coldplay, Imagine Dragons, Pitbull, more to play Austin's first iTunes Festival

Apple is looking for its own bite out of SXSW. The company just announced the first-ever iTunes Festival in Austin, Texas, running for five nights during the city’s South by Southwest music, film, and interactive conference.

The first announced performers are Coldplay, Imagine Dragons, Pitbull, Keith Urban, and Zedd, who will take the stage March 11-15 at ACL Live at the Moody Theatre, where Austin City Limits is also held.

Not heading to Austin? You can stream all five nights of music through the iTunes Store.

While this is the first iTunes Festival in the U.S., a U.K. fest of the same name has been held annually at London’s Roundhouse theater since 2007, this past fall boasting headliners like Justin Timberlake and Lady Gaga. More performers and concert details for the Austin incarnation will be announced over the next few weeks.

What to expect at SXSW -- an EW Music Preview

So many good things happen in March. This month’s full of fun stuff like Spring Break, March Madness, Purim… and Music Mix’s favorite: South By Southwest.

The music portion of the annual Austin bonanza begins tomorrow, and there’s so much to look forward to: As has become the norm at SXSW, the week will showcase everything from arena-ready headliners to nostalgia acts and, of course, an endless, sweaty sea of up-and-comers.

And us! Music Mix be running around in Texas through the week, so check back early and often for all this year’s news, updates, highlights, and lowlights.

To kick things off, here’s a rundown on some of the acts we’re most excited for:

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