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Tag: Bobby Shmurda (1-2 of 2)

'Billboard' Hot 100 recap: Internet rap freshens up the chart

At long last, the Hot 100, which has been jammed with just a handful of artists all summer—especially at the top—has started to break up. Like a breath of fresh air, a clutch of new songs debuted on the chart this week, including three that have benefitted greatly from the attention of obsessive internet rap fans.

The big news this week is the appearance of “Bang Bang” by Jessie J, Ariana Grande, and Nicki Minaj at number 6, the second-highest Hot 100 debut of the year. It’s not surprising that the single opened strongly—Grande’s Iggy Azalea-featuring “Problem” currently sits at number 5, while her track with EDM producer Zedd, “Break Free,” rose to number 18 (from 21) this week, and Minaj’s “Pills N Potions” climbed to number 41 (from 48). While Grande and Azalea have been sort of cooperatively battling to be the biggest star of the summer, Minaj has spent the past few months waging an internet-based viral campaign. While it incorporates official singles like “Pills N Potions” and her upcoming Sir Mix-a-Lot-sampling “Anaconda, she’s been generating more buzz–especially among her more rap-leaning base–with unofficial releases alongside rappers like Soulja Boy and Lil Herb, who qualify as stars in certain corners of the hip-hop world despite the fact that the mainstream doesn’t know (or in Soulja Boy’s case, has forgotten) that they exist.

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Get familiar with the summer's two biggest dance crazes

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If you don’t spend much time listening to independently produced regional rap music, you’d be forgiven for thinking that songs that spawn particular dance crazes died out somewhere around the time Fat Joe reimagined the dance-song format as a PSA against dancing itself. In fact, the form remains alive—even healthy—in generally isolated pockets of black youth culture. It may not be generating the kind of globe-sweeping phenomena as the Twist or the Macarena, but recent virally popular dances like the Nae Nae and the Cooking Dance have found some measure of mainstream traction, thanks in large part to professional athletes.

Over the summer, two such crazes have taken off from two opposite coasts. At the end of June, 20-year-old rapper Bobby Shmurda blew up out of East Flatbush, Brooklyn, to dominate the rap zeitgeist with his song “Hot N–,” which gives an East Coast spin to Chicago drill music. He possesses the kind of ineffable rock star charisma that makes him captivating even when he turns his back to his audience (showing shades of Jim Morrison). In the video, he deploys a move called the Shmoney Dance, which his GS9 crew co-hort Rowdy Rebbel first introduced to the world through its titular song back in February (though few noticed at the time). Since then, Shmurda has signed a deal with Epic Records, made a rather enthusiastic fan of Lil Wayne, and turned the Shmoney Dance into the latest celebrity fad.


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